How do you plan the perfect event? What best practices are there for managing events? We’re constantly learning and sharing the best advice we find.
The mission is at the heart of any nonprofit, and for many organizations, that mission is delivered through events. Whether you host board meetings, volunteer orientations, or fundraisers, events are a key function of many nonprofits. In this post, we’ll show you how to amplify your events by creating a calendar for your nonprofit on…
If you’re embracing virtual events, you’re in good company. These days, event planners are hosting classes, performances, and even conferences virtually. But figuring out how to make money on your virtual events can be a challenge at first. With an online event, you can’t sell tickets at the door, so you need to adapt your…
Planning virtual events can be time-consuming, especially with so many considerations, from figuring out which tools to use to deciding how to make money on online events. But once you have a game plan, setting up your calendar for virtual events in WordPress is easy — promise! Below, we’ll walk through the steps for organizing…
The mere thought of planning an event can be daunting: All that time and effort, all the logistics to coordinate, and all the costs that can add up quickly, plus a whole different set of concerns for virtual events, like choosing the best livestreaming platform or figuring out online ticketing. But creating a new event…
Virtual events can be great: The convenience! The low overhead! The countless ways to connect with people around the world! But if you’ve ever sat through a painful video call or a boring online class, you know that virtual events can also be a drag if they’re not executed properly. The key to creating engaging…
Facebook recently announced a slew of new tools and features designed to help foster virtual connections, and these updates could have major implications for event planners as they move more events online. From a new option to monetize Facebook Live events to a group video chat that rivals Zoom, here are some of the changes…
Creating conference schedules just became easier than ever with the introduction of our new product, Event Schedule Manager. Manage Sessions, Speakers, Sponsors, Tracks, and other event details from within WordPress. Check out our blog post to learn more. There are lots of reasons you might consider moving a conference to a virtual setting. Whether you’re…
Canceling or postponing a performance is a bummer for everyone involved, from the artists to the venue to the fans who were eagerly awaiting a show. But if you need to scrap or reschedule a concert or any other kind of live performance, all is not lost. You can still bring the show to your…
Hi. I’m Hazel and I’m an event organizer. Things are generally not great at the moment in the wake of COVID-19, but look into the eyes of anyone working the world of events and you’ll see a special kind of sorrow. The kind that says… do I cancel that event tomorrow? What about the one…
For an event organizer, it’s one of the most gut-wrenching feelings in the world. For attendees, it’s often confusing and frustrating. Frankly, cancelling an event is about as fun as getting dental work done… with a side of existential dread. As the world started to realize the risk of COVID-19 and learned the term “social…
A major perk of hosting free events: They’re slightly easier to manage than ticketed events. Without any tickets to sell, you don’t need to set up an eCommerce platform or make decisions about how money changes hands. But even if you’re not selling tickets, it’s worth adding an RSVP to your free events. Why bother? Fair…
No one likes to spin their wheels or leave money on the table, which is why the first step in planning an event is defining your event goals and objectives. Here at The Events Calendar, we help power millions (!) of events for our users each year, so we know a thing or two about…
It’s the ultimate disappointment: 500 people RSVP to your event, but only 30 people show up when the day arrives. What gives? How could so many people respond but so few bother to actually attend? There are a few possible reasons your attendees flaked: Maybe they thought your event sounded interesting three weeks ago, but…
When it comes to marketing your event via email, forget about one-size-fits-all solutions. In general, it’s more effective to send targeted emails to small groups than to send mass emails to every single person in your contact list. But segmenting your audience requires a bit of strategy. Before you can tackle targeted messages, you need…
Email marketing for events is all about finding a sweet spot: You don’t want to be too spammy. You don’t want to undercommunicate, either. You want to be the Goldilocks of the inbox, mastering an email approach that’s not too aggressive and not too hands-off, always sending email reminders that hit at the most important…