The Events Cal Blog: Lauren

If your business is centered around offering classes, it might be hard to imagine what they would look like online. After all, how do you recreate the experience of a cooking class on a webinar or bring the energy of a studio workout to someone’s phone screen?  Virtual events may not have the same je…

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After you’ve made the difficult decision to cancel your in-person event and the dust starts to settle, you might be wondering how to switch your get-together to a virtual event. These days, we’re lucky to have a plethora of tools and technology to help facilitate virtual gatherings, from Google Hangouts to Zoom to livestreaming on…

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What’s not to love about event sponsorships? They provide the support that keeps your events afloat (translation: that sweet, sweet cash). But getting event sponsorships isn’t always easy. If you want to attract sponsors for your next event, you need to do your homework and start perfecting the art of the ask. How do you…

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You’ve got your WordPress site. You’ve got your events calendar. Now, it’s time to start selling event tickets. Of course, you could just sell tickets on a third-party site like Eventbrite or Ticketfly—no set-up required. But the benefits of selling your tickets on WordPress might outweigh the convenience of using an external event ticket platform.…

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Debating whether you really need to add a calendar to your website? We get it: When you run a business, creating and managing an events calendar might seem like just another chore on your long to-do list.  But for many business owners, a website calendar is a must-have, whether events are your bread and butter…

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It’s the ultimate disappointment: 500 people RSVP to your event, but only 30 people show up when the day arrives. What gives? How could so many people respond but so few bother to actually attend? There are a few possible reasons your attendees flaked: Maybe they thought your event sounded interesting three weeks ago, but…

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If you run a community calendar to help people find events in your community or your industry, it’s time to harness the power of crowdsourcing. Crowdsourcing is essentially another word for outsourcing. Merriam-Webster defines it as “the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people.” When…

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Email marketing for events is all about finding a sweet spot: You don’t want to be too spammy. You don’t want to undercommunicate, either. You want to be the Goldilocks of the inbox, mastering an email approach that’s not too aggressive and not too hands-off, always sending email reminders that hit at the most important…

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If you’re using Community Events and Community Tickets to manage your calendar’s user-submitted events, you already know that these plugins provide a one-two punch for your events calendar. Together, these tools allow users to seamlessly create events and sell tickets for their events, all without requiring access to your WordPress dashboard. Get the Bundle Today,…

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