Depth and possibilities within Google Analytics

[Brecht]

Hi,

We are planning on migrating from picatic to events ticket plus.

Our biggest concern is the possiblity to link with Google Analytics and the depth of the data viewable within GA.

So here are my questions:
1) Is it possible to link Event ticket plus with GA?
2) If yes, is it possible to see wether someone is coming from Google organic, CPC, Email and so on when a purchase is made? So does event ticket plus provide data on channel level after a successful purchase?
3) Does Event ticket plus provide data on source/medium level after a successful purchase? So do they provide the right UTM parameters in Google Analytics?

Thanks

[Cliff]

Hi, Brecht. Thanks for your interest in our plugin suite.

Event Tickets Plus (ET+) is our paid add-on plugin that upgrades the functionality of our free Event Tickets (ET) plugin.

Event Tickets Plus enables you to sell tickets via one of our supported eCommerce platforms. The free plugin only enables free RSVP-type tickets.

You can view our roundup/comparison of all the eCommerce plugins ET+ supports.

Our plugin uses your eCommerce plugin of choice, but your eCommerce plugin isn’t displayed for shopping pages. Please reference our Making Tickets KB article (screenshots are from an install using WooCommerce) for an idea how to create tickets for an event.

Specifically to your question regarding Google Analytics integration:

• Site visitors would purchase tickets from each event’s single page/view (e.g. http://wpshindig.com/event/events-tickets-demo/) — if there is an RSVP to submit or ticket to purchase.
• Therefore, any Google Analytics integration would be installed at a site-wide level (such as via https://jetpack.com/features/traffic/google-analytics/) and you’d setup GA to track URLs like “example.com/event/bobs-comedy-routine/” and you could add any action-based GA events via one of the many hooks we offer.
• To be clear, because you run your own site, there are a lot of ways to customize things, whether via UTM or other methods.

The order confirmation email will include a QR code that can be scanned to “check in” someone at the door at the time of the event. It could be displayed on their mobile device or they could print it like any other email. You can read more at Tickets: Managing your orders and attendees.

You could also Display a List of Attendee’s Events.

If your tickets will be free, you don’t need QR code check-in, and you don’t need to collect additional information other than name and email address, you likely could just use the free/core Event Tickets plugin.

Last but not least, we have a pretty great Refund Policy so you can buy one or many of our add-ons and thoroughly test them.

I hope this info helps. Let me know if you have any follow-up questions.

[Support Droid]

Hey there! This thread has been pretty quiet for the last three weeks, so we’re going to go ahead and close it to avoid confusion with other topics. If you’re still looking for help with this, please do open a new thread, reference this one and we’d be more than happy to continue the conversation over there.

Thanks so much!
The Events Calendar Support Team

[Author]

Posts