Articles

You’ve got your WordPress site. You’ve got your events calendar. Now, it’s time to start selling event tickets. Of course, you could just sell tickets on a third-party site like Eventbrite or Ticketfly—no set-up required. But the benefits of selling your tickets on WordPress might outweigh the convenience of using an external event ticket platform.…

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Debating whether you really need to add a calendar to your website? We get it: When you run a business, creating and managing an events calendar might seem like just another chore on your long to-do list.  But for many business owners, a website calendar is a must-have, whether events are your bread and butter…

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It’s the ultimate disappointment: 500 people RSVP to your event, but only 30 people show up when the day arrives. What gives? How could so many people respond but so few bother to actually attend? There are a few possible reasons your attendees flaked: Maybe they thought your event sounded interesting three weeks ago, but…

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OK, so you were told that WordPress would be great for your website. You did your research, followed the famous five-minute installation instructions, and got a site spun up pretty darn fast. The problem is that you’re not in love with the way the default Twenty Nineteen theme looks. I mean, it’s pretty, but not…

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When it comes to marketing your event via email, forget about one-size-fits-all solutions. In general, it’s more effective to send targeted emails to small groups than to send mass emails to every single person in your contact list. But segmenting your audience requires a bit of strategy. Before you can tackle targeted messages, you need…

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If you run a community calendar to help people find events in your community or your industry, it’s time to harness the power of crowdsourcing. Crowdsourcing is essentially another word for outsourcing. Merriam-Webster defines it as “the practice of obtaining needed services, ideas, or content by soliciting contributions from a large group of people.” When…

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Email marketing for events is all about finding a sweet spot: You don’t want to be too spammy. You don’t want to undercommunicate, either. You want to be the Goldilocks of the inbox, mastering an email approach that’s not too aggressive and not too hands-off, always sending email reminders that hit at the most important…

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If you’re using Community Events and Community Tickets to manage your calendar’s user-submitted events, you already know that these plugins provide a one-two punch for your events calendar. Together, these tools allow users to seamlessly create events and sell tickets for their events, all without requiring access to your WordPress dashboard. Get the Bundle Today,…

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Ginger and Baker is not your typical restaurant. Or cafe. Or kitchen. Or bakery. It’s all of those packed together in an historic building just north of Downtown Fort Collins in Colorado that owner Ginger Graham remodeled into the operation it is today. With so much activity, Ginger and Baker relies on an online calendar…

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