Articles

Crowdsourcing events for your calendar

There are serious benefits to crowdsourcing events for your WordPress calendar. By acting as THE events hub for your community, you’ll attract new traffic to your website, increase your credibility, and provide your visitors with solid value. Not to mention, crowdsourcing events can save you major amounts of time. Instead of spending hours scouring the…

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If your website’s busiest season coincides with the holidays, the time to prepare for an influx of visitors is now. Holiday promotions usually lead to an uptick in sales (nice!) and a surge in holiday website traffic (also nice, but sometimes tricky). With a little advance preparation before the holiday or sales event, you can…

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Since the beginning of the year (and even a bit before that), our team has been hard at work preparing our plugins for the upcoming block editor release in WordPress 5.0. We’ve already released several event blocks in our Events Gutenberg extension and we’re proud to announce ticket blocks and RSVP blocks are now available!…

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WooCommerce SEO tips to increase traffic, sales, and SERP ranking

SEO (search engine optimization) plays a huge role in how your e-commerce store appears in search results. Why put effort into it? Because even a little bit of extra WooCommerce SEO strategy can help your store rank higher (hello first page of Google!), reach more people, and close more sales. WooCommerce + SEO In a…

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Event Metrics: Measuring the Success of Your Event

Event metrics are used to justify your event strategy, evaluate ROI, and determine the ultimate success of your event goals and objectives. Crunching the numbers may not be quite as fun as hosting the event itself, but the results are pretty darn satisfying—and it’s much easier than you think! Why You Need to Track Your…

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The rewards of investing in site security are not always obvious—if you do things right, you won’t see any visible effects because you won’t get hacked and you won’t have to spend dozens or hundreds of hours repairing the impacts of identity theft, lost content, or stolen customer data. Yes, It Can Happen to You…

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Page speed has a major effect on search ranking, site abandonment, and sales conversion. Today’s web users have zero patience for sites that are slow to load—according to a survey by Akamai and SOASTA, even a 100-millisecond delay (0.1 seconds) can result in a 7% reduction in conversions. The importance of making sure your website…

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WordCamp Boston 2018

In the upcoming WordPress 5.0 release, the post editor will be redesigned and rebuilt from the ground up. This new editor is called the block editor (a.k.a. Gutenberg), and it’s been no small task to ensure The Events Calendar and our other plugins are ready for it. While we’ve written about some of the challenges…

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Broken links happen when content on your site is relocated or when URLs are changed without setting up a redirect. This leaves a trail of links that go to 404 error pages that can negatively impact your site’s search engine rankings and annoy users. The good news is that fixing—and preventing—broken links is simple and…

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In a world where 53% of mobile visitors will abandon a site if it takes more than three seconds to load, you can’t get by with a site that’s slow, challenging to navigate, or full of content that’s hard to read. The more user-friendly your site is, the more your website will stand out from…

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“Gutenberg” is the code name for the new block editor coming in WordPress 5.0, a major update that will fundamentally change the way content is created in WordPress. You’ll no longer put text and images into a wp-admin form and hope it looks good on the front end; you’ll instead build content visually in the…

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