Articles

Your website lives on WordPress, but your ticket sales live on Eventbrite. You love using your own site to promote your events, but the manual effort to maintain event info in two places is a total drag (and a total time drain). Luckily, there are ways to streamline your event promotions and ticket sales across…

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WordPress 5.0 is officially out in the wild, ushering in a new era of Gutenberg and all the enhancements it brings to the editing experience. Here are the top 5 things you need to know: #1: The block editor is now the DEFAULT editor for posts & pages The block editor (codename: Gutenberg) is now…

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Measuring Success Using WordPress Analytics

Your WordPress analytics dashboard provides a wealth of data you can use to measure the success of your event marketing strategy. By analyzing this data, you can quickly learn what’s working (and what’s not) when it comes to your event marketing efforts. Why Analyze Your Traffic? Your website traffic can tell you more than just the number of visitors to…

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Crowdsourcing events for your calendar

There are serious benefits to crowdsourcing events for your WordPress calendar. By acting as THE events hub for your community, you’ll attract new traffic to your website, increase your credibility, and provide your visitors with solid value. Not to mention, crowdsourcing events can save you major amounts of time. Instead of spending hours scouring the…

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If your website’s busiest season coincides with the holidays, the time to prepare for an influx of visitors is now. Holiday promotions usually lead to an uptick in sales (nice!) and a surge in holiday website traffic (also nice, but sometimes tricky). With a little advance preparation before the holiday or sales event, you can…

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Since the beginning of the year (and even a bit before that), our team has been hard at work preparing our plugins for the upcoming block editor release in WordPress 5.0. We’ve already released several event blocks in our Events Gutenberg extension and we’re proud to announce ticket blocks and RSVP blocks are now available!…

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WooCommerce SEO tips to increase traffic, sales, and SERP ranking

SEO (search engine optimization) plays a huge role in how your e-commerce store appears in search results. Why put effort into it? Because even a little bit of extra WooCommerce SEO strategy can help your store rank higher (hello first page of Google!), reach more people, and close more sales. WooCommerce + SEO In a…

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Event Metrics: Measuring the Success of Your Event

Event metrics are used to justify your event strategy, evaluate ROI, and determine the ultimate success of your event goals and objectives. Crunching the numbers may not be quite as fun as hosting the event itself, but the results are pretty darn satisfying—and it’s much easier than you think! Why You Need to Track Your…

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