Articles

It may be the most ubiquitous marketing cliché of all time, but it’s still true: Content is king. That’s especially true on your WordPress site, where your content deserves the royal treatment. That means it’s a good idea to regularly content audit  throughout the site. Cohesive content (or a lack thereof) can make or break…

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We’ve been busy bees since we launched Promoter earlier this year. In case you’re catching up, Promoter is a new communication solution for events and the people who run them (hey, that’s you!). With Promoter, you can connect with your community via email through every stage of your event, bolster event attendance, and manage notifications…

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When you think of Pinterest, busy boards full of food and fashion photography might pop into your mind. But for event marketers, Pinterest is more than just a place to organize recipes and file away design inspiration for your dream kitchen. In fact, Pinterest can be an effective tool to promote your events by optimizing…

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Finding and managing event volunteers

There’s more to a great event than meets the eye. If you’re in the event-planning business, you already know one of the key behind-the-scenes secrets to success: The bigger the event, the more manpower you’ll need to get it off the ground. That’s where volunteers come in. Volunteers are often the lifeblood of major events—think…

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Bath, Maine WordPress events website

For tourists exploring a new city, finding local events is a challenge. When you don’t know the area’s venues, neighborhood happenings, or seasonal gatherings, how do you find cool cultural events, festivals, or nightlife? For event organizers and travel companies, millions of tourists looking for something to do presents an opportunity—and your WordPress event calendar…

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